Marty serves as President and CEO of PYA. He left a “Big 8” firm to join PYA in 1991 and has since helped PYA evolve to gain national recognition including being named by Accounting Today as “one of the most successful firms in the country” and rankings by Modern Healthcare as a Top 20 healthcare consulting firm for 17 years.
Marty has nearly 40 years of experience in the healthcare industry serving hospitals, health systems, and physician groups. His expertise is in compensation planning, hospital-physician alignment, fair market value compensation valuations, business valuations, and strategic planning. He serves as a lead advisor to several well-known academic medical centers and as a lead client service executive for many multi-hospital health systems across the country.
Marty’s leadership experience spans almost four decades and many industries and organizations from start-ups to Fortune 100 companies. His entrepreneurial thinking manifests in PYA initiatives, including the annual PYA Ballard Innovation Award–the largest of its kind in East Tennessee.
Marty earned a Bachelor of Science in Business Administration with honors from the University of Tennessee. He serves as a founding partner and executive committee member for PYA startups, including Realty Trust Group and PYA Waltman. He also is co-founder and general partner of Market Square Ventures. Marty is involved with the American Health Law Association, American Institute of Certified Public Accountants, and Tennessee Society of Certified Public Accountants. He serves on the Accounting and Information Management Advisory Roundtable at the University of Tennessee Haslam College of Business and the Investment Advisory Committee of the UT Research Foundation. He received two Instructor Excellence Awards when at KPMG (1985-1991) and was named one of America’s Top 200 CPAs by Forbes in its inaugural list (2024).
Related Service Lines
- Healthcare Business and Asset Valuation
- Healthcare Performance Transformation
- Healthcare Strategy
- Healthcare Transactions Support
Credentials
- Certified Public Accountant (CPA)